Our Leadership

Our leadership team combines sports-world expertise with knowledge of protocol, event management and museum administration to create a best-in-class cultural experience.

His Excellency Sheikh Mohammed bin Abdullah Al Thani

President, 3-2-1 Qatar Olympic and Sports Museum

His Excellency Sheikh Mohammed Bin Abdulla Al Thani is the President of the 3-2-1 Qatar Olympics and Sports Museum. He is a passionate sportsman and mountaineer with a dedicated ambition to push limits. He holds the accolades of being the first Qatari to summit Mount Everest and Ama Dablam, reach the highest mountains of each of the seven continents, and ski to the South Pole.

In addition to his mountaineering accomplishments, Sheikh Mohammed is a successful entrepreneur with more than 18 years of experience in tech, fitness, tourism and hospitality. He is the founder and chairman of some of the most influential companies in the Gulf Region, including Musafir.com and High Camp Holding Company; and serves as a Board Member of Air Arabia. He was Chairman of the Department of Statistics and Community Development as well as a member of the Executive Council in Sharjah, and a board member of Vodafone Qatar.

Throughout his career, Sheikh Mohammed has been known for his philanthropic work. He is a brand ambassador for Reach Out to Asia and raises awareness and funds for different causes.

Sheikh Mohammed earned his Bachelor's and Master's of Business Administration from the American University of Sharjah and is a Harvard Business School alumnus.

Abdulla Yousuf Al Mulla

Director, 3-2-1 Qatar Olympic and Sports Museum

Abdulla Y. Al Mulla comes to the 3-2-1 Qatar Olympic and Sports Museum with more than 35 years of professional experience with international and local organisations in sports, protocol, event management, media and public relations, human resources and administration. As an expert on international protocol and media, Mr Al Mulla has advised sports organisations around the globe. In addition to his role at 3-2-1, he is also Media & Broadcasting Director for the Asian Athletic Amateur Federation, the Association of National Olympic Committees (ANOC) Protocol Chief, Protocol Director for the Olympic Council of Asia and a Board Member of the International Table Tennis Federation. He has worked with the United Nations under the leadership of the secretary of the United Nations, Dr Antonio Costa, as a peacemaker on various collateral diplomatic relationships.

Mr Al Mulla has held key leadership positions in events organised in Qatar, regionally and internationally, and is an active protocol advisor to international organisations and countries hosting events representing Qatar. He has significant experience with the Olympic Council Asia, the International Olympic Committee, International Federations, the Asian Federation and National Olympic Committees. He has been a Protocol Advisor for the Asian Games in Indonesia (2018), South Korea (2014), and China (2010); the Asian Winter Games in Kazakhstan (2011); and the Asian Beach Games Indonesia (2008) and Oman (2010). He was also a Tournament Director and Vice President for the Qatar Open Table Tennis Tournaments (1986–2008) and has served as director for major sporting organisations and events including DAGOC (Doha Asian Games Organising Committee) 2006, IAAF (International Association of Athletics Federations) World Indoor Championships 2010, Arab Games 2011, 2016 UCI (Union Cycliste Internationale) Road Cycling Championships, IAAF World Championships 2019, AWBG (ANOC World Beach Games) 2019 and AGOC (Arab Games Organising Committee) 2011. In addition, he was appointed as spokesperson for the 2005 West Asian Games and the 2011 Arab Games.

Mr Al Mulla has represented Qatar Foundation in the Gulf Cooperation Council (GCC) for enhancing HR strategies in the region. Under his leadership, Masraf Al Rayan was recognised in the GCC for the Employer award. He has also been responsible for implementing the management strategies of high performing and motivated workforces. He was a panel member in discussions on labour regulation differences with the International Labour Organisation organised by the Qatar Chamber of Commerce. He is a graduate of the University of Arizona specialising in Business Administration. Mr Al Mulla has written a book on his experiences, Perfect Pitch (2017).


3-2-1 Qatar Olympic and Sports Museum is a member of Qatar Museums.

Qatar Museums Leadership

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